The Stop TB Partnership & “Hello Kitty” join forces to end TB in children

10 November 2020, Geneva, Switzerland - The Stop TB Partnership and the famous Japanese icon Hello Kitty by Sanrio Co. Ltd are teaming up to raise global awareness to curb TB in children, #StopTBwithHelloKitty, at a virtual unveiling event held today in Geneva, Switzerland. On a global scale, approximately 1.2 million children contract TB every year, with an estimated 200,000 children needlessly dying from the disease.